https://www.youtube.com/watch?v=5E5-TqfO6Ck

We invited Tyra Mills and Joel Mensah, two passionate football fans with little knowledge of F1, to experience their first Formula 1 race at Silverstone. With the help of Agentforce, the powerful AI tool from Salesforce, we introduced them to the world of F1, personalising their journey with real-time information and behind-the-scenes access that transformed them into forever fans. Watch as they discover the thrill of F1 and see how Salesforce transformed their experience into an unforgettable passion for the sport, turning newbies into life-long fans. Learn more about our partnership with Salesforce: https://www.salesforce.com/campaign/formula1/ For more F1® videos, visit: https://www.Formula1.com Visit our store: https://f1store.formula1.com/ Follow F1®:

https://www.instagram.com/F1

https://www.facebook.com/Formula1/

https://www.twitter.com/F1

https://www.twitch.tv/formula1

https://www.tiktok.com/@f1 #F1

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